Posts tagged research.


amazing news.

So many great points from last night. It was also the #1 show on any net for the night among Men 18-34 (so thanks, guys!) and it out-delivered The Office in total viewers. Having lots of fun finding points for our insights in the office today :)

Across-the-Board Lower Ratings Have Networks Asking, Why? ›

'The Voice' is a hit! ›


Despite stiff competition (a two-hour Dancing with the Stars! A special 90-minute episode of Glee!), The Voice was the No. 1 show last night in the all-important 18-49 demographic. Early estimates guess that the singing series’ premiere pulled a 5.1 rating/13 share in the demo and 11.8 million viewers.

If you didn’t watch the first episode of The Voice, you’re in luck — our exhaustive recap should get you caught up in no time. If you did watch, what did you think of Episode 1?

Everyone in the office is so happy about The Voice. Man, it feels good to beat Glee for ONCE.